Law Firm Marketing BLOG

         Google continues to be the juggernaut search engine of choice for the masses. Hovering around a fifty percent share of all internet searches, Google dominates the search engine world for providing options to those who are looking for virtually anyone or anything.

         Still, when it comes to law firm marketing, it is possible that this giant beast can get in the way of the giant audience on the other side. Because of the size of the audience, Google can naturally charge more than other search engines and more pay-per-click lawyer advertising is done there than on any other search engine. The problem is that so many attorneys, even for such a large market share, can clog the system between being seen by potential clients and getting a case.

         Smaller (but still very significant) search engines such as Yahoo and MSN may do the trick for many lawyer internet marketing campaigns. Even though the number of searches doesn’t compare to Google, both these search engines boast a very high volume but the price tag for pay-per-click advertising is significantly less in most cases. Reaching the 35-40% of the internet search market that needs your services for less money per click and with fewer lawyers to fight off in your area could be the best call for you.

         Get in touch with us at Attorneys Online, Inc., and we can help you build a campaign that is tailored to your budgets and desires. We can help. Just call to speak with a helpful, knowledgeable internet marketing specialist.

Though we missed out on the CAALA (Consumer Attorneys Association of Los Angeles) convention last year, our law firm marketing consultants are eager to meet with current and potential clients later this week in Las Vegas.  In addition to bringing our new pirate-themed booth to wow the crowd, we are also bringing our lawyer advertising expertise.  We will have time to review current lawyer web marketing strategies, as well as make suggestions that the law firm may want to expand to.

If you will be attending the convention, please stop by our booth (number 16).  If you will not be attending, please feel free to call our office at (800)221-8424 to speak with one of our law firm marketing consultants.

It is no secret that maintaining a law firm blog will help your law firm website design gain visibility and creditability. A blog ensures that fresh content is consistently added to your website, which helps your website rise on the natural search engine listings. A blog is also a way for you to feature your knowledge and experience as an attorney.

For a blog to be the most effective for your law firm marketing needs, it must be consistently maintained, which means it should have about two new posts per week. Our team of writers at Attorneys Online, Inc. are available to assist you in maintaining your blog when you may not have the time. This will help your blog and your attorney web design stay up to date with fresh content.